{"id":9876,"date":"2019-08-08T09:30:59","date_gmt":"2019-08-08T06:30:59","guid":{"rendered":"https:\/\/businessexpress.ro\/?p=9876"},"modified":"2026-01-03T22:00:48","modified_gmt":"2026-01-03T20:00:48","slug":"untold-a-lasat-in-urma-sa-castiguri-de-45-de-milioane-de-euro","status":"publish","type":"post","link":"https:\/\/businessexpress.ro\/ro\/untold-a-lasat-in-urma-sa-castiguri-de-45-de-milioane-de-euro\/","title":{"rendered":"Untold a l\u0103sat \u00een urma sa c\u00e2\u0219tiguri de 45 de milioane de euro"},"content":{"rendered":"<ul class=\"wp-block-gallery columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img decoding=\"async\" width=\"800\" height=\"534\" data-attachment-id=\"9877\" data-permalink=\"https:\/\/businessexpress.ro\/ro\/untold-a-lasat-in-urma-sa-castiguri-de-45-de-milioane-de-euro\/castiguri-dupa-untold\/\" data-orig-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?fit=800%2C534&amp;ssl=1\" data-orig-size=\"800,534\" data-comments-opened=\"0\" data-image-title=\"C\u00e2\u0219tiguri-dup\u0103-Untold\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?fit=1000%2C667&amp;ssl=1\" data-src=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C\u00e2\u0219tiguri-dup\u0103-Untold.jpg?fit=1000%2C667&amp;ssl=1\" alt=\"\" data-id=\"9877\" data-link=\"https:\/\/businessexpress.ro\/?attachment_id=9877\" class=\"wp-image-9877 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?resize=165%2C109&amp;ssl=1 165w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/534;\" \/><\/figure><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">     Cel mai mare festival al verii s-a \u00eencheiat l\u0103s\u00e2nd \u00een urma sa amintiri pl\u0103cute petrec\u0103re\u021bilor, dar \u0219i sume uria\u0219e. Pe l\u00e2n\u0103 imagine \u0219i distrac\u021bie, Untold a \u00eensemnat \u0219i un c\u00e2\u0219tig financiar enorm pentru comunitate, mai exact 45 de milioane de euro.  Au c\u00e2\u0219tigat cu to\u021bii, de la restaurante, baruri \u0219i cafenele, p\u00e2n\u0103 la proprietari de apartamente, taximetri\u0219ti \u0219i companii aeriene.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   Organizatorii estimeaz\u0103 c\u0103 din total participan\u021bilor, 20% sunt din jude\u021bul Cluj, 20 % din str\u0103in\u0103tate, iar restul de 60% venind din toat\u0103 Rom\u00e2nia. \u0218i anul acesta, au fost prezen\u021bi participan\u021bi din peste 100 de \u021b\u0103ri ca, Anglia, Olanda, Fran\u021ba, Belgia, Austria, Polonia, Ungaria, p\u00e2n\u0103 la \u021b\u0103ri exotice cum ar fi Argentina, Brazilia, India, China. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">    La o prima estimare, din cei peste 370.000 de participan\u021bi, cei 300.000 veni\u021bi din afara Clujului au cheltuit fiecare \u00een medie, \u00een cele 4 zile, cel pu\u021bin 150 euro, pe cazare, transport, restaurante, terase, cump\u0103r\u0103turi, vizite la muzee etc. La un calcul simplu, acest lucru \u00eenseamn\u0103 o infuzie de capital \u00een comunitatea clujeana, de peste 45 milioane euro. Ace\u0219ti bani se vor reg\u0103si apoi \u00een impozite \u0219i taxe locale, dar \u0219i \u00een \u00eencas\u0103ri pentru business-urile locale sau pentru oamenii care au profitat de num\u0103rul mare de turi\u0219ti prezen\u021bi, pun\u00e2ndu-\u0219i apartamentele sau casele la \u00eenchiriat. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">     Restaurantele \u015fi cafenelele din perimetrul Untold au v\u00e2ndut \u00eentr-o zi de festival c\u00e2t \u00eentr-o lun\u0103 \u00eentreag\u0103. La capitolul m\u00e2ncare, cl\u0103titele au fost vedetele festivalului, iar \u00een privin\u021ba b\u0103uturilor, pe primul loc a fost cafeaua. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>&#8221; Am v\u00e2ndut undeva la 9000 de produse \u00een cele patru zile. Peste 40 de oameni am avut \u00een stand, la v\u00e2nzare&#8221;<\/em>, a spus Bogdan Ciocian, managerul unei cafenele. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">     Mul\u0163i bani s-au dus \u015fi pe cazare. Hotelierii \u015fi oamenii care \u015fi-au \u00eenchiriat apartamentele au avut doar de c\u00e2\u015ftigat pentru c\u0103 \u00een unele cazuri pre\u0163urile au fost \u015fi duble. <em> &#8220;Am avut ocupat hotelul 99% la sut\u0103, putem spune c\u0103 ni s-a dublat profitul \u00een aceast\u0103 perioad\u0103, ajung\u00e2nd la 250 de euro pe camera pe noapte. Cea mai scump\u0103 camer\u0103 a fost penthouse-ul unde camera pe noapte s-a \u00eenchiriat cu 2000 de euro&#8221;<\/em> , a declarat Iuliana Popa, managerul unui hotel. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   Pentru companiile aeriene din Cluj, luna iulie a fost cea mai aglomerat\u0103, dar \u015fi foarte profitabil\u0103. Jum\u0103tate dintre biletele de avion au fost rezervate \u00een ultimul moment, a\u015fa c\u0103 pre\u0163ul a ajuns \u015fi la 400 de euro de persoan\u0103. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\n\nPe l\u00e2ng\u0103 inves\u0163iile \u00een Parcul Central \u015fi Cluj Arena, organizatorii vor echipa un spital de copii cu 40 de aparate de aer condi\u0163ionat. \u00cen total este vorba de 1,5 milioane de lei.\n\n<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&#8221; Pe l\u00e2ng\u0103 beneficiile de imagine, \u015fi cei 45 de milioane de euro bani care r\u0103m\u00e2n \u00een comunitate, ne dorim s\u0103 facem parte din comunitate \u015fi dup\u0103 ce festivalul se \u00eencheie. Am \u00eenceput lucr\u0103ri de \u00eenfrumuse\u0163are a parcului central, a stadionului. Investi\u0163ia \u00een plan fiind de 1,3 milioane de lei&#8221;, a declarat Edy Chereji, director de markteing \u015fi comunicare UNTOLD. <\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">    Organizatorii au investit 16 milioane de euro \u00een edi\u0163ia aniversar\u0103 Untold. Cel mai mult au costat onorariile arti\u015ftilor. Un DJ cunoscut a primit p\u00e2n\u0103 la 400.000 de euro, iar un artist precum Robbie Williams, peste 700.000 de euro. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">    Cluj-Napoca \u0219i Rom\u00e2nia au c\u00e2\u0219tigat mult mai mult la capitolul imagine. Se scrie \u0219i se vorbe\u0219te la superlativ \u00een toata lumea, iar to\u021bi participan\u021bii str\u0103ini intervieva\u021bi declar\u0103 c\u0103 \u0219i-au schimbat total p\u0103rerea despre Rom\u00e2nia \u0219i c\u0103 au fost impresiona\u021bi de\u00a0 ospitalitatea clujenilor. <\/p>","protected":false},"excerpt":{"rendered":"<p>Cel mai mare festival al verii s-a \u00eencheiat l\u0103s\u00e2nd \u00een urma sa amintiri pl\u0103cute petrec\u0103re\u021bilor, dar \u0219i sume uria\u0219e. Pe l\u00e2n\u0103 imagine \u0219i distrac\u021bie, Untold a \u00eensemnat \u0219i un c\u00e2\u0219tig financiar enorm pentru comunitate, mai exact 45 de milioane de euro. Au c\u00e2\u0219tigat cu to\u021bii, de la restaurante, baruri \u0219i [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9877,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"wpzoom_is_breaking":1,"source_url":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[17],"tags":[2331,660,2330,2332,1993,261,2068],"class_list":["post-9876","post","type-post","status-publish","format-standard","has-post-thumbnail","category-economic","tag-45-de-milioane-de-euro","tag-bani","tag-castiguri-enorme","tag-cluj-napoca","tag-festival","tag-romania","tag-untold"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paH2fj-2zi","jetpack_featured_media_url":"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/08\/C%C3%A2%C8%99tiguri-dup%C4%83-Untold.jpg?fit=800%2C534&ssl=1","_links":{"self":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/9876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/comments?post=9876"}],"version-history":[{"count":2,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/9876\/revisions"}],"predecessor-version":[{"id":9879,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/9876\/revisions\/9879"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media\/9877"}],"wp:attachment":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media?parent=9876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/categories?post=9876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/tags?post=9876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}