{"id":7364,"date":"2019-04-24T07:28:44","date_gmt":"2019-04-24T04:28:44","guid":{"rendered":"https:\/\/businessexpress.ro\/?p=7364"},"modified":"2019-04-24T07:31:38","modified_gmt":"2019-04-24T04:31:38","slug":"harley-davidson-in-criza-compania-prinsa-intre-politica-lui-trump-si-cea-de-a-atrage-clienti-noi","status":"publish","type":"post","link":"https:\/\/businessexpress.ro\/ro\/harley-davidson-in-criza-compania-prinsa-intre-politica-lui-trump-si-cea-de-a-atrage-clienti-noi\/","title":{"rendered":"Harley-Davidson, \u00een criz\u0103. Compania, prins\u0103 \u00eentre politica lui Trump \u015fi cea de a atrage clien\u0163i noi"},"content":{"rendered":"<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1000\" height=\"667\" data-attachment-id=\"7366\" data-permalink=\"https:\/\/businessexpress.ro\/ro\/harley-davidson-in-criza-compania-prinsa-intre-politica-lui-trump-si-cea-de-a-atrage-clienti-noi\/harley-davidson-bun\/\" data-orig-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?fit=800%2C534&amp;ssl=1\" data-orig-size=\"800,534\" data-comments-opened=\"0\" data-image-title=\"harley davidson bun\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?fit=1000%2C667&amp;ssl=1\" data-src=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?resize=1000%2C667&#038;ssl=1\" alt=\"\" class=\"wp-image-7366 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?resize=165%2C109&amp;ssl=1 165w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?w=800&amp;ssl=1 800w\" data-sizes=\"(max-width: 1000px) 100vw, 1000px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/667;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Compania Harley-Davidson Inc prive\u015fte cu precau\u0163ie anul 2019 din cauza problemelor pe termen lung privind competitivitatea, \u00een ciuda promisiunilor de sprijin venite din partea lui Donald Trump. <br>Ac\u0163iunile la sediul central din Milwaukee, influen\u0163ate \u015fi de discu\u0163iile lui Trump privind tarifele aplicate Europei \u015fi Chinei, au crescut cu 4 procente dup\u0103 ce pre\u015fedintele american a numit comportamentul Uniunii Europene asupra companiilor &#8220;nedrept&#8221; \u015fi a promis reciprocitate, scrie Reuters. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Compania, de asemenea, a anun\u0163at profit \u00een primul trimestru al anului, de peste 30 de cen\u0163i pe ac\u0163iune, peste a\u015ftept\u0103ri, dar a raportat declin \u00een v\u00e2nz\u0103ri. Asta \u00eenseamn\u0103, spun anali\u015ftii, c\u0103 per ansamblu situa\u0163ia dificil\u0103 nu s-a schimbat pentru Harley. Compania s-a chinuit \u00een ultimii 10 ani s\u0103 atrag\u0103 clien\u0163i mai tineri, de vreme ce consumatorii c\u00e2\u015ftiga\u0163i \u00een anii 1960-1970 au \u00eemb\u0103tr\u00e2nit. &#8220;R\u0103m\u00e2nem precau\u0163i \u00een privin\u0163a estim\u0103rilor noastre pentru industria de motociclete din SUA&#8221;, a spus analistul Drew Crum. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Donald Trump a criticat \u00een trecut compania Harley pentru planurile sale de a muta unele produc\u0163ii din SUA \u00een Uniunea European\u0103 pentru a evita obliga\u0163iile impuse ca urmare a tarifelor aplicate de Casa Alb\u0103 pentru importurile de o\u0163el \u015fi aluminiu. Tarifele europene impuse motocicletelor americane au crescut de la 6% la 31% \u00een iunie anul trecut \u015fi urmeaz\u0103 s\u0103 ajung\u0103 la 56% \u00een 2021.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Oficialii Harley spun c\u0103 din aceast\u0103 cauz\u0103 compania va pl\u0103ti \u00eentre 100 de milioane \u015fi 120 de milioane \u00een 2019. \u00cen primul trimestru, livr\u0103rile au sc\u0103zut cu 8%, la 58.891 de motociclete. Per total, v\u00e2nz\u0103rile continu\u0103 s\u0103 cad\u0103. V\u00e2nz\u0103rile retail de motociclete \u00een SUA au sc\u0103zut cu 4,2% p\u00e2n\u0103 pe 31 martie anul acesta. Europa st\u0103 mai bine. Aici v\u00e2nz\u0103rile au picat cu doar 2, 1 procente. \u015ei veniturile net ale companiei au sc\u0103zut cu 26,7%, la 127,9 milioane de dolari \u00een primul trimestru din 2019. <br><\/p>","protected":false},"excerpt":{"rendered":"<p>Compania Harley-Davidson Inc prive\u015fte cu precau\u0163ie anul 2019 din cauza problemelor pe termen lung privind competitivitatea, \u00een ciuda promisiunilor de sprijin venite din partea lui Donald Trump. Ac\u0163iunile la sediul central din Milwaukee, influen\u0163ate \u015fi de discu\u0163iile lui Trump privind tarifele aplicate Europei \u015fi Chinei, au crescut cu 4 procente [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7366,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"wpzoom_is_breaking":1,"source_url":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[363],"tags":[],"class_list":["post-7364","post","type-post","status-publish","format-standard","has-post-thumbnail","category-market"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paH2fj-1UM","jetpack_featured_media_url":"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/04\/harley-davidson-bun.jpg?fit=800%2C534&ssl=1","_links":{"self":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/7364","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/comments?post=7364"}],"version-history":[{"count":1,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/7364\/revisions"}],"predecessor-version":[{"id":7367,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/7364\/revisions\/7367"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media\/7366"}],"wp:attachment":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media?parent=7364"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/categories?post=7364"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/tags?post=7364"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}