{"id":5679,"date":"2019-03-18T12:09:37","date_gmt":"2019-03-18T10:09:37","guid":{"rendered":"https:\/\/businessexpress.ro\/?p=5679"},"modified":"2026-01-03T22:05:18","modified_gmt":"2026-01-03T20:05:18","slug":"ministrii-se-intrec-in-clipuri-de-promovare-turismul-in-aer","status":"publish","type":"post","link":"https:\/\/businessexpress.ro\/ro\/ministrii-se-intrec-in-clipuri-de-promovare-turismul-in-aer\/","title":{"rendered":"VIDEO | Mini\u0219trii se \u00eentrec \u00een clipuri de promovare. Turismul, \u00een aer"},"content":{"rendered":"<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"570\" height=\"428\" data-attachment-id=\"5680\" data-permalink=\"https:\/\/businessexpress.ro\/ro\/ministrii-se-intrec-in-clipuri-de-promovare-turismul-in-aer\/070e19ce-225f-4ea0-8f90-42b9bd679b26\/\" data-orig-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?fit=570%2C428&amp;ssl=1\" data-orig-size=\"570,428\" data-comments-opened=\"0\" data-image-title=\"070E19CE-225F-4EA0-8F90-42B9BD679B26\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?fit=570%2C428&amp;ssl=1\" data-src=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?resize=570%2C428&#038;ssl=1\" alt=\"\" class=\"wp-image-5680 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?w=570&amp;ssl=1 570w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?resize=300%2C225&amp;ssl=1 300w\" data-sizes=\"(max-width: 570px) 100vw, 570px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 570px; --smush-placeholder-aspect-ratio: 570\/428;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Aproape fiecare ministru cu clipul s\u0103u de prezentare! Cam a\u0219a poate fi descris\u0103 situa\u021bia de la Ministerul Turismului, unde Bogdan Trif, care a preluat portofoliului de la Mircea Titus Dobre, a f\u0103cut public \u00een aceast\u0103 dimineat\u0103 noul videoclip de promovare a Rom\u00e2niei. Filmul are urm\u0103torul mesaj: \u201eRom\u00e2nia, o destina\u021bie pentru 365 de zile de vacan\u021b\u0103 pe an&#8221; \u0219i cuprinde imagini reprezentative pentru toate formele de turism din \u0163ar\u0103, informeaz\u0103 institu\u0163ia \u00eentr-un comunicat de pres\u0103. \u00cen ultimul videoclip de prezentare apar cl\u0103diri istorice \u015fi obiceiuri populare, al\u0103turi de cluburi \u0219i festivaluri de muzic\u0103. Ilie N\u0103stase este singura vedet\u0103 care apare \u00een clip. <\/p>\n\n\n\n<iframe data-src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2FMinisterulTurismuluiMT%2Fvideos%2F316003712434973%2F&#038;show_text=0&#038;width=560\" width=\"560\" height=\"315\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowtransparency=\"true\" allowfullscreen=\"true\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\">Ministerul Turismului a mai realizat, la sf\u00e2r\u015fitul anului trecut, un film de promovare a turismului cultural \u015fi de city-break. Acel clip a st\u00e2rnit numeroase reac\u021bii \u00een mediul online, dup\u0103 ce mai multe ora\u0219e cum af fi Brasov, Cluj Napoca sau Oradea nu au fost incluse \u00een prezentare. \u00cen schimb, au fost promovate ora\u015fele Alba Iulia \u015fi T\u00e2rgu Jiu. Decizia a fost criticat\u0103, printre altele, pentru c\u0103 aceste ora\u0219e nu au aeroport. Turi\u0219tii str\u0103ini ajung cu dificultate \u00een zonele promovate \u00een videoclip, \u00een condi\u0163iile \u00een care infrastructura rutier\u0103 din Rom\u00e2nia e la p\u0103m\u00e2nt. Clipul de promovare a costat 151.130 de lei (TVA inclus). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen acest an, Ministerul Turismului a primit un buget dublu fata de anul 2018. Astfel, institu\u021bia va dispune de 73,720 milioane de lei. Bugetul de promovare pe anul 2019 ar trebui s\u0103 fie 15,1 milioane de lei, \u00eens\u0103 \u00een niciunul din ultimii doi ani acest buget nu a fost cheltuit. Unul dintre motive ar fi legat de desfiin\u021barea birourilor de reprezentare turistic\u0103 interna\u021bional\u0103, iar altul are leg\u0103tur\u0103 cu lipsa unei campanii de promovare sus\u021binute a turismului rom\u00e2nesc, \u00een special \u00een online. \u00cen plus, \u00een ultima vreme, nu a fost lansat\u0103 nicio campanie important\u0103 media pe marile pie\u021be interna\u021bionale \u0219i nu a fost \u00eencheiat\u0103 niciun fel de colaborare cu marii turoperatori str\u0103ini, care puteau s\u0103 promoveze ofertele turistice rom\u00e2ne\u0219ti. Ministrul Turismului, Bogdan Trif a promis \u00eens\u0103 c\u0103 anul acesta va fi organizat\u0103 o campanie de promovare a turismului \u00een afara Rom\u00e2niei. <\/p>\n\n\n\n<iframe data-src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2FMinisterulTurismuluiMT%2Fvideos%2F611826279250480%2F&#038;show_text=0&#038;width=560\" width=\"560\" height=\"315\" style=\"border:none;overflow:hidden\" scrolling=\"no\" frameborder=\"0\" allowtransparency=\"true\" allowfullscreen=\"true\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"0\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen aceste condi\u021bii, Rom\u00e2nia a reu\u0219it s\u0103 atrag\u0103 anul trecut \u00een unit\u0103\u0163ile de cazare doar 2,7 milioane de vizitatori str\u0103ini. Num\u0103rul este mai mare cu un singur procent fa\u0163\u0103 de anul anterior, arat\u0103 datele Institutului Na\u0163ional de Statistic\u0103. Trendul se men\u021bine neschimbat, astfel c\u0103 cei mai mul\u0163i str\u0103ini care se cazeaz\u0103 \u00een Rom\u00e2nia vin \u00een interes de afaceri \u015fi petrec o noapte, cel mult dou\u0103, \u00een unit\u0103\u0163ile turistice. Rom\u00e2nia nu reu\u015fe\u015fte astfel s\u0103 atrag\u0103 suficien\u021bi vizitatori str\u0103ini \u0219i acest lucru se vede cel mai bine \u00een statistici: contribu\u021bia str\u0103inilor \u00een num\u0103rul total de \u00eennopt\u0103ri este mic\u0103, de doar 19%, fa\u021b\u0103 de vecinii unguri, de exemplu, unde contribu\u0163ia str\u0103inilor \u00een total \u00eennopt\u0103ri este de 47%, potrivit unui raport al Eurostat. Una dintre cauze ar fi aceea c\u0103 \u021bara noastr\u0103 nu are un plan concret \u0219i eficient de atragere a turi\u0219tilor.<\/p>","protected":false},"excerpt":{"rendered":"<p>Aproape fiecare ministru cu clipul s\u0103u de prezentare! Cam a\u0219a poate fi descris\u0103 situa\u021bia de la Ministerul Turismului, unde Bogdan Trif, care a preluat portofoliului de la Mircea Titus Dobre, a f\u0103cut public \u00een aceast\u0103 dimineat\u0103 noul videoclip de promovare a Rom\u00e2niei. Filmul are urm\u0103torul mesaj: \u201eRom\u00e2nia, o destina\u021bie pentru [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5680,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"wpzoom_is_breaking":1,"source_url":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[9],"tags":[],"class_list":["post-5679","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actual"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paH2fj-1tB","jetpack_featured_media_url":"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2019\/03\/070E19CE-225F-4EA0-8F90-42B9BD679B26.jpeg?fit=570%2C428&ssl=1","_links":{"self":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/5679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/comments?post=5679"}],"version-history":[{"count":4,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/5679\/revisions"}],"predecessor-version":[{"id":5690,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/5679\/revisions\/5690"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media\/5680"}],"wp:attachment":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media?parent=5679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/categories?post=5679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/tags?post=5679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}