{"id":13005,"date":"2023-10-05T09:57:57","date_gmt":"2023-10-05T06:57:57","guid":{"rendered":"https:\/\/businessexpress.ro\/?p=13005"},"modified":"2023-12-30T00:19:00","modified_gmt":"2023-12-29T22:19:00","slug":"control-la-loteria-romana-dupa-scandalul-din-jurul-noului-logo-de-50-000-e","status":"publish","type":"post","link":"https:\/\/businessexpress.ro\/ro\/control-la-loteria-romana-dupa-scandalul-din-jurul-noului-logo-de-50-000-e\/","title":{"rendered":"Control la Loteria Rom\u00e2n\u0103 dup\u0103 scandalul din jurul noului logo de 50.000 \u20ac"},"content":{"rendered":"<figure class=\"wp-block-image size-full is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"800\" height=\"450\" data-attachment-id=\"13125\" data-permalink=\"https:\/\/businessexpress.ro\/ro\/control-la-loteria-romana-dupa-scandalul-din-jurul-noului-logo-de-50-000-e\/loteria\/\" data-orig-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?fit=800%2C450&amp;ssl=1\" data-orig-size=\"800,450\" data-comments-opened=\"0\" data-image-title=\"loteria\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?fit=1000%2C563&amp;ssl=1\" data-src=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?resize=800%2C450&#038;ssl=1\" alt=\"\" class=\"wp-image-13125 lazyload\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/450;aspect-ratio:1.7876106194690264;width:841px;height:auto\" data-srcset=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?resize=18%2C10&amp;ssl=1 18w\" data-sizes=\"(max-width: 800px) 100vw, 800px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ministrul Economiei, \u015etefan Radu Oprea, va trimite Corpul de Control pentru verific\u0103ri la Loteria Rom\u00e2n\u0103 dup\u0103 ce achizi\u0163ia noului logo al institu\u0163iei a st\u00e2rnit scandal \u0219i controverse \u00een spa\u021biul public. \u00cen primul r\u00e2nd, s-a discutat faptul c\u0103 suma de 50.000 de euro este prea mare, iar \u00een al doilea r\u00e2nd, logo-ul seam\u0103n\u0103 extrem de mult cu unul ce poate fi cump\u0103rat cu doar c\u00e2\u021biva euro de pe o platform\u0103 de profil. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eAm v\u0103zut pozi\u0163ia exprimat\u0103 \u015fi de Loteria Rom\u00e2n\u0103 \u015fi da, pot trimite Corpul de Control acolo pentru a constata dac\u0103, \u00eentr-adev\u0103r, lucrurile sunt a\u015fa cum trebuie f\u0103cute. De\u015fi eu cred c\u0103 \u00eentotdeauna trebuie s\u0103 apel\u0103m la speciali\u015fti, la cei care \u015ftiu s\u0103 fac\u0103 lucrurile bine. Va fi un control \u015fi la Loteria Rom\u00e2n\u0103, pentru a l\u0103muri \u015fi aceast\u0103 problem\u0103 care a ap\u0103rut \u00een spa\u0163iul public&#8221;, a afirmat ministrul \u015etefan Radu Oprea, miercuri, la Ploie\u0219ti.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"343\" height=\"80\" data-attachment-id=\"13006\" data-permalink=\"https:\/\/businessexpress.ro\/ro\/control-la-loteria-romana-dupa-scandalul-din-jurul-noului-logo-de-50-000-e\/sigla_color_cmyk_landscape-loteria-romana\/\" data-orig-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?fit=343%2C80&amp;ssl=1\" data-orig-size=\"343,80\" data-comments-opened=\"0\" data-image-title=\"Sigla_Color_CMYK_Landscape-Loteria-Romana\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?fit=343%2C80&amp;ssl=1\" data-src=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?resize=343%2C80&#038;ssl=1\" alt=\"\" class=\"wp-image-13006 lazyload\" data-srcset=\"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?w=343&amp;ssl=1 343w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?resize=300%2C70&amp;ssl=1 300w, https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/10\/Sigla_Color_CMYK_Landscape-Loteria-Romana.png?resize=18%2C4&amp;ssl=1 18w\" data-sizes=\"(max-width: 343px) 100vw, 343px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 343px; --smush-placeholder-aspect-ratio: 343\/80;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Rebrandingul Loteriei Rom\u00e2ne a fost realizat de agen\u021bia de publicitate din Bucure\u0219ti Rusu+Bor\u021bun, \u00een baza unui contract atribuit direct, \u00een valoare de 50.000 de euro. Potrivit reprezentan\u021bilor agen\u021biei, cita\u021bi de hotnews.ro, logo-ul a fost doar un element punctual al contractului, iar echipa extins\u0103 a muncit circa 60 de zile pentru un document complex de 78 de pagini. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La r\u00e2ndul s\u0103u, Loteria Rom\u00e2n\u0103 a transmis c\u0103 rebrandingul a fost f\u0103cut \u00een jurul sloganului &#8220;Noroc pentru to\u021bi rom\u00e2nii&#8221;, cu ocazia \u00eemplinirii a 117 ani de activitate, unul dintre cele mai cunoscute branduri rom\u00e2ne\u015fti marc\u00e2nd astfel o nou\u0103 etap\u0103 de modernizare \u015fi digitalizare, preciz\u00e2nd c\u0103 noul logo cuprinde elemente care se integreaz\u0103 perfect \u00een noul concept.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ministrul Economiei, \u015etefan Radu Oprea, va trimite Corpul de Control pentru verific\u0103ri la Loteria Rom\u00e2n\u0103 dup\u0103 ce achizi\u0163ia noului logo al institu\u0163iei a st\u00e2rnit scandal \u0219i controverse \u00een spa\u021biul public. \u00cen primul r\u00e2nd, s-a discutat faptul c\u0103 suma de 50.000 de euro este prea mare, iar \u00een al doilea r\u00e2nd, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13125,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"wpzoom_is_breaking":0,"source_url":"","_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[9,17],"tags":[3182,3184,3181,3183,276],"class_list":["post-13005","post","type-post","status-publish","format-standard","has-post-thumbnail","category-actual","category-economic","tag-control","tag-logo","tag-loteria","tag-loteria-romana-2","tag-scandal"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paH2fj-3nL","jetpack_featured_media_url":"https:\/\/i0.wp.com\/businessexpress.ro\/wp-content\/uploads\/2023\/12\/loteria-scaled.jpg?fit=800%2C450&ssl=1","_links":{"self":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/13005","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/comments?post=13005"}],"version-history":[{"count":2,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/13005\/revisions"}],"predecessor-version":[{"id":13126,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/posts\/13005\/revisions\/13126"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media\/13125"}],"wp:attachment":[{"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/media?parent=13005"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/categories?post=13005"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessexpress.ro\/ro\/wp-json\/wp\/v2\/tags?post=13005"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}